• We’re inspired by the wonders of nature.

  • Our passion for the natural world fuels our every move.

    Utah is home to five national parks and the greatest snow on earth. Here, healthy living is a mindset that is bolstered by the natural beauty around us. Every product reflects our awe and gratitude for the power of nature to inspire us and nurture our bodies.

Complete wellness

Our Brands

We’ve put thoughtful intention into the diversity of our brands. To be the one-stop answer for all things related to health and well-being, we must carefully select and categorize our products to ensure people can find what they need, when they need it. For those in pursuit of their best health, the journey begins by exploring our collections, our brands and our latest innovations.

Our Name is

Synonymous with quality.

We’re one of the largest vertically integrated companies in our industry. That means we own the process for almost all of our products—from the raw material that comes through our door to the finished product that goes through yours. That’s how we ensure quality. 

Ingenuity is

Our main ingredient.

Our products are born out of passionate ideas. The people behind our brands, the founders, are the ones who have and will continue inventing incredible ways to make the world a healthier place.

The entire picture of

Human health.

Better Being believes in supporting people, not just problems. From Vitamin A to Zinc, our products are expertly formulated to serve whole-body wellness from the inside out.

  • Our facility is certified by NSF to meet Current Good Manufacturing Practice (cGMP), the gold standard in manufacturing quality assurance.

  • Our labs and cosmetic manufacturing are ISO-certified, meeting the highest standards of third-party verification in our industry.

  • Our organic products are certified through California Certified Organic Farmers (CCOF).

  • Our Kosher products are certified through Orthodox Union, the world’s largest Kosher food certification agency.